Rittal Announces New Channel Program to Meet the Growing Demand for Integrated Data Center Solutions

PBUS Rittal 400

October 29, 2021

Rittal North America, a provider of solutions for IT applications, launches its new channel partner program for 2022. The new program will accelerate and grow the success of its channel community through exclusive benefits, advanced resources, comprehensive education, sales support, and marketing resources.

“The demand for simplified Data Center solutions is only increasing. At Rittal we are known for our best in class engineered solutions.  This program is designed to give our partners an “Edge” from a financial, sales enablement, and technical perspective.” Nancy Czlonka, Director – IT Channel Sales

New Program Initiatives:

The new program includes three partner levels: Premium, Certified and Authorized.

Rittal built their channel partner levels to better recognize and celebrate partners who have shown industry expertise and a proven track record for success. As a part of this program, partners are eligible for benefits that accelerate their worth and differentiate themselves within the market while increasing profitability:

  •    –   Quarterly Promotions/Incentives
  •    –   Marketing Development Funds
  •    –   Volume Incentive Rebates
  •    –   White Glove Project Program
  •    –   Enhanced Sales Enablement Tools
  •    –   Bid Registration now on US Website

“Rittal North America LLC is focused on creating the IT Impact by expanding our partnerships in the U.S. IT Channel.  We are looking for real partnerships driven by profitability to increase solution sales based on the client’s unique needs”. Tracy Johnson – VP of North American Sales (IT and OEM)




Related Articles

Network Infrastructure Featured Product Spotlight

PBUS 14 Panduit logo 400

This webinar presented by Beth Lessard and Keith Cordero will be highlighting three Panduit solutions that will optimize network equipment and cabling to ensure that your spaces are efficiently and properly managed to support ever-evolving business needs of today and beyond. Products that will be featured include PanZone TrueEdge Wall Mount Enclsoure, Cable Managers, and Adjustable Depth 4-Post Rack.


Editor’s Pick: Featured Product News

Siemens: SIMOVAC Non-Arc-Resistant and SIMOVAC-AR Arc-Resistant Motor Controllers

The Siemens SIMOVAC medium-voltage non-arc-resistant and SIMOVAC-AR arc-resistant controllers have a modular design incorporating up to two 12SVC400 (400 A) controllers, housed in a freestanding sheet steel enclosure. Each controller is UL 347 class E2, equipped with three current-limiting fuses, a non-load-break isolating switch, and a fixed-mounted vacuum contactor (plug-in type optional for 12SVC400). The enclosure is designed for front access, allowing the equipment to be located with the rear of the equipment close to a non-combustible wall.

Read More

Sponsored Content
Explore the Benefits of Industrial Control Panel Certification

The growth of industrial machinery and automation is driving a growing need for industrial control panels (ICPs) globally. The UL 508A Industrial Control Panel Shop Program is part of UL’s General Coverage Program, which offers control panel manufacturers flexibility in applying UL Certification Marks to a wide range of industrial control panel designs. Our Industrial Control Panel Program covers multiple requirements like proper component usage, enclosure environmental ratings, wiring and motor protection, safety markings, and conformance to the National Electric Code® (NEC) and Canadian Electrical Code (CEC).

Learn more HERE.

Products for Panel Builders

  • Mitsubishi Electric: MELSOFT Gemini 3D Simulator Software

    Mitsubishi Electric: MELSOFT Gemini 3D Simulator Software

    Mitsubishi Electric Automation, Inc. has recently released its MELSOFT Gemini 3D Simulator Software to allow users to expedite the design and construction of manufacturing projects as they introduce new automation components to their facility. By connecting to a variety of software and factory devices, Gemini provides visualization, simulation, and the streamlining of work processes. Read More…

  • CIMON: Xpanel Hybrid Expandable HMI + PLC Combo Unit

    CIMON: Xpanel Hybrid Expandable HMI + PLC Combo Unit

    Why pay for HMI and PLC products separately when you can save on cost and space by using a single, self-contained solution? This was CIMON’s philosophy when designing the Xpanel Hybrid: convenience, reliability, and practicality. Based on decades of knowledge and experience in the automation industry, CIMON has combined two of their most popular devices into one convenient package. Read More…